Client Acquisition & Marketing

We write ads that stop the scroll, build precise local audiences so you stop wasting money on empty clicks, and set up your tracking correctly so you know exactly where your leads are coming from.

The Digital Ad Accelerator

This is a high-impact, fixed-scope setup designed for business owners who want to run profitable paid traffic campaigns without flushing money down the drain on messy targeting or broken tracking. I handle everything from deep audience strategy and conversion copywriting to the technical tracking installation, leaving you with a fully functional lead generation engine.

Platform Note: This service is optimized for Meta Ads (Facebook and Instagram) with tracking configured directly on your Wix or Square website.

✓ Custom Ad Creative and Design: Production of up to six high-end visual ad layouts, including static graphics and carousels, designed to match your brand style and stop the scroll in busy social feeds.

✓ Conversion-Driven Ad Copywriting: Complete text writing for your headlines, body copy, and button descriptions, using proven psychological triggers to drive clicks and capture attention.

✓ Advanced Tracking Infrastructure: Full installation of the Meta Pixel, Conversions API, and GA4 tracking codes on your website to accurately track user actions and measure your exact return on investment.

✓ Audience Framework Build: Technical setup of three distinct target audiences, including a local geographic audience, an interest-based group, and a custom retargeting pool of past website visitors.

✓ 30 Days of Active Optimization: Daily account monitoring for the first month, adjusting budget distribution, pausing low-performing creatives, and tweaking text to ensure maximum lead volume.

✓ Hand-Off Training and Reporting: A private 60-minute recorded training session where I deliver your performance report and show you exactly how to maintain and read your campaign results moving forward.

Timeline: 2 weeks to build and launch, followed by 30 days of active management
Investment: One-time setup packages start at $2,500 *

(*Ad spend budget is paid directly to Meta or Google and is completely separate from the design and setup fee.)

Book a Strategy Call

*Takes less than 5 minutes, no obligation.

The Paid Ad Management Retainer

For businesses that want consistent growth without the stress of managing complex ad accounts, this is an ongoing monthly management service. I handle the continuous testing, copywriting, graphic production, and monthly optimization of your paid campaigns. I treat your ad budget like my own, constantly refining your targeting to lower your acquisition costs and increase your overall profit.

Platform Note: This ongoing service manages your active campaigns on Meta or Google Ads, pulling traffic directly to your website.

✓ Continuous Graphic and Copy Refresh: I design four fresh visual ad assets and write new text hooks every single month to keep your campaigns looking current and engaging.

✓ A/B Testing Management: I constantly run split tests on headlines, visual styles, and layout elements to scientifically discover what makes local clients convert at the lowest cost.

✓ Budget and Bid Optimization: Continuous monitoring of your daily ad spend, shifting your budget in real time toward the highest performing audiences and keywords.

✓ Competitor and Search Trend Analysis: Monthly tracking of regional competitors and shifts in search volume to keep your ads positioned ahead of the local market.

✓ Monthly Strategy Sync and Dashboard: A 30-minute monthly review call and custom data dashboard showing you exactly how much you spent, how many leads were generated, and your precise cost per acquisition.

Timeline: Monthly Ongoing Retainer
Investment: Starting at $1,200 per month *

(* Ad spend budget is paid directly to Meta or Google and is completely separate from the monthly management fee. All monthly retainer services require a baseline three-month commitment.)

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